Monday, 17 December 2012

Online Competitions For Money


) (many of them don't even understand this secret themselves. . . Let me share with you a secret that most marketing experts and consultants don't want you to know.

. . Just kidding. . . No, no. . . And his name is Eric Graham. Only one! There is actually only one person you should listen to on a regular basis, consultants and experts ready and willing to give you (or charge you for) their advice, with dozens of so-called guru's. There is only one true expert who can show you how to drastically improve the effectiveness of your website and your marketing. . . The secret is.

They will share their expert opinions with you by the actions they take while on your website. The visitors that come to your website or view your ads are the only true experts. The only "experts" that you should listen to and trust are your visitors.

For a few hundred dollars an hour, you have a couple of options:
Pay an "expert" consultant like me to look it over for you and give you copywriting recommendations. . . Not sure what headline to use at the top of your page.

. . Or.

The one that converts to sales best wins! . . By split testing each element of your headlines and letting your visitors vote with their credit cards, "Ask" your visitors which one is best.

. . I can walk you through an analysis of the price points of competing/similar products. $777) usually convert better, $97, i can talk to you all day about advanced pricing theory and explain to you how prices with a "7" in them (such as $17. . . You can hire an expert. Trying to figure out how much to charge for you new ebook?

. . Or.

You just need to "ask" these experts by testing. Again your visitors will teach you more about pricing than any consultant ever could. But you won't know if that's true for your product and your visitors until you test it. Often the greater perceived value of a higher price actually converts better than a lower price. Simply test 3 or 4 different prices to see which one is most profitable.

Is endless, the questions you can get your "visitor experts" to answer about your website by simply testing, if done properly.

-) ; And I am worth every penny! I am not saying that you should never hire a consultant or expert -- after all my clients happily pay me a lot of money to help them improve their conversion rates, don't get me wrong, now.

By hiring someone who has been in the trenches you can save time and money in the long run, so. Testing and testing different elements over and over until they developed a set of "best practices", became experts by studying and testing, but what you need to understand here is that the best experts.

So in the end it's still your visitor who's the true expert. The best consultants will tell you that you still need to test everything. Doesn't automatically mean it will work at yours, just because something works at one website. Product and visitor demographic is different, business, every website, however.

) You would have improved your conversion rate by over 2.6% (and probably much more, even if each improvement only boosts your conversion rate by 1/10th of 1%! You would still discover 26 ways to improve your sales, even if half of the tests were failures and didn't produce improvements in your conversion rates. If you took the time to test only one new element every week, just imagine the results you could achieve over the next year.

" "How much more profit would I be making if my conversion rate jumped by 2.6%, and ask yourself, look over your current sales statistics?

. . A 2.6% improvement could triple your sales, with most sites currently converting at an appalling 1% to 2%.

Sure. Would you be excited? Improve your search engine positioning and triple your traffic, and I came to you and showed you how I can change a few things about your page? 000 visitors per day, getting 1, let me ask you a question: Imagine you have a website selling information on how to learn to play the guitar.

Why not get equally excited about optimizing your website for maximum conversion rates, then?

Before driving the traffic their results would be 10x more profitable, had they taken the time to optimize their site for conversion rate. Simply because they failed to invest in "asking the experts" (their visitors) first, but then they waste 99 out of every 100 visitors that they spent so much time and effort getting. Many online businesses will spend hundreds of thousands of dollars optimizing their sites for the search engines.

Your visitors! . . This means that you are in a position to absolutely dominate your competition by simply listening to the true experts. So few online businesses are currently testing anything, the great news for you is!

Eric Graham

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